Summer 2015’s theme was influenced by court sports for styling details and pop art for colour and pattern inspiration. Large oversized artwork was key, broken down into graphic details and textured artwork , and summertime themes of palms and stripes as easy neutrals were key as supportive artwork.
This floral print was both made small and oversized, in different colour ways to carry the colour palette.
This oversized and graphic artwork was created using gouache and watercolour, and brought into photoshop to finalize. All textures were created separately and combined to promote softness in an otherwise graphic artwork.
This artwork was meant to create the look of court sport racket motions. Large and oversized, with an added texture to reduce a flat look, this print was especially interesting in larger silhouettes where it could breathe.